Create a Job Alert.
Enter your email below to save this search and receive job recommendations for similar positions.
You’re being taken to an external site to apply.
Enter your email below to receive job recommendations for similar positions.
Local Sales Manager
WZDX -Huntsville is looking for a driven, solutions-based Local Sales Manager(LSM). This position is responsible for creating and executing a sales strategy for a forward-thinking television station and suite of digital properties.
This candidate must be an effective motivator and innovative thinker working with a team comprised of our Local Account Executives, Account Managers and Sales Coordinators.
We want someone with a proven history of growing revenue for both television and digital, developing a strong sales team through mentoring and executing special projects. The ideal candidate will have excellent organizational, presentation & leadership skills and enjoy being in front of our clients.
The LSM ideally will establish and grow strong relationships with local and regional advertisers as well. We’re looking for an idea person and strategic thinker who not only creates sales opportunities for advertisers but also helps in the continuing development of our entire team. This position reports directly to the Director of Sales.
Responsibilities of the position include:
- Accurately identify, monitor and forecast sales and marketing trends for key business segments.
- Develop short-term, mid-term and long-term business plan for sales department.
- Complete appropriate business activity reports and forecasts as required.
- Manage key retain, expand and develop accounts with account executives to grow local market share.
- Review and adjust rates and metrics to monitor sales/market share change.
- Maintain customer satisfaction and accountability through consultative selling.
- Work closely with marketing and news departments to generate & implement lead generation opportunities.
- Identify market potential through lead generation and qualification.
- Expand sales in existing accounts by introducing new products and services; developing new applications.
- Achieve sales operational objectives by contributing information and recommendations to overall strategic plan by monitoring competitive products and feedback from market and forecast sales and achieve goals.
- Coach and lead sales staff by participating in client meetings, building relationships with top clients and being active in the community.
- Responsible for setting the pace for local account executives and constantly providing feedback to better their performance.
Here's what you need:
- Must have proven track record as a broadcast Account Executive or sales manager.
- Four years of sales management in television preferred and digital sales management experience is a plus.
- Strong problem solving and analytical skills required.
- Must have strong time management and organizational skills; candidate must be able to work in a fast paced, high-pressured, evolving environment.
- Demonstrated interpersonal and leadership skills for motivating staff and maximizing revenue performance.
- Proficiency with Excel, Word, Wide Orbit Sales, SalesForce, Wide Orbit Traffic and qualitative data.
- Documented record of exceeding activity and revenue goals.
- College degree preferred
About TEGNA
TEGNA Inc. (NYSE: TGNA) is a media company innovating in the digital age. Our purpose is to serve the greater good of our communities - through empowering stories, impactful investigations and innovative marketing services.
As one of the most geographically diverse broadcasters in the U.S., TEGNA is a best-in-class operator with 62 television stations (including those serviced by TEGNA) and four radio stations in 51 markets from coast to coast. We are the largest owner of Big Four affiliates in the top 25 markets and reach 41.7 million television households, or 39 percent of all TV households nationwide. Each month, TEGNA reaches 50 million adults across our digital platforms. Across Twitter, Facebook and Instagram, TEGNA stations have over 31 million social followers.
TEGNA produces trusted, impactful and innovative content across platforms. We tell stories that matter, are an advocate for those in need and help bring positive change to our communities. Our award-winning journalists have been recognized with numerous national honors including Edward R. Murrow, Alfred I. DuPont, George Foster Peabody, George Polk, Walter Cronkite and Emmy awards.
TEGNA also owns leading multicast networks, Justice Network and Quest, which offer unique ad-supported programming. Justice Network is focused on the popular true-crime, mystery and investigation genre, while Quest features factual-entertainment programs such as science, history, and adventure-reality series.
TEGNA also provides local and national partners custom, targeted and innovative campaigns through TEGNA Marketing Solutions (TMS). TMS is a one-stop shop that helps businesses thrive through an unmatched suite of services and solutions that reach consumers across television, email, social and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service.
In everything we do, we are driven by our strongly held values and our stated purpose to serve the greater good of our communities.
For more information, visit www.TEGNA.com.
TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.