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Creative Director job in Atlanta at WXIA/WATL 11Alive

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Creative Director at WXIA/WATL 11Alive

Creative Director

WXIA/WATL 11Alive Atlanta, GA Full Time
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11Alive/WXIA-TV, a TEGNA company, is looking for a talented and driven Creative Director! The ideal candidate is a creative storyteller who can bring the brand strategy to life by guiding the overall look, message, and tone across multiple mediums and channels. Join a local media organization known for award-winning journalism, excellence in innovation, and a great workplace culture. Live in Atlanta, a world-class city known as the cultural hub of the Southeast with its diverse attractions, music, cuisines, arts, entertainment, and film. If you’re looking to grow your career and enjoy a great place to live, this is your opportunity!


  • Lead creative process for all campaigns and projects including concepting, production, and post-production—ensuring work is executed on-spec, on-time, and on-budget
  • Produce/write/edit high-quality creative for brand marketing, community, and advertisers
  • Manage, mentor, and develop marketing producers to do their best work
  • Collaborate with management and other stakeholders on brand strategies and tactics
  • Understand audience motivators/behaviors to ensure the creative has value and relevancy
  • Identify and execute new creative opportunities that help “raise the bar” and grow audience
  • Design graphics and animations for broadcast, digital/social, and print
  • Shoot and light talent and interview subjects for promos, commercials, and integrations
  • Partner with the director of marketing to ensure brand is compliant and consistent
  • Oversee video production technology to keep department current with equipment and effectively managing media / file storage systems effectively
  • Assist with recruiting, hiring, and training of new producers and contract/freelance crews


  • Ability to transform creative concepts and complex information into compelling copy
  • Sharp aesthetics for video editing, graphic design, and typography placement
  • Manage, prioritize, and track multiple projects while still meeting deadlines
  • Excellent communication, interpersonal, and conflict-resolution skills
  • Solid organization and time management in a fast-paced environment
  • Ability to “think on your feet” and adapt to last-minute changes
  • Take initiative to get things done, sometimes with little to no direction or supervision
  • Independently identify, assess, and solve problems or improve processes
  • Strong knowledge of videography, lighting equipment, and computer editing systems
  • Knowledge of Wide Orbit Traffic and scheduling daily promo logs is a plus
  • 5+ years hands-on experience in medium-to-major broadcast TV station OR at a corporate marketing / creative agency.
  • Portfolio that shows demonstrated skills with motion and graphic design, writing, producing, and video editing.
  • Advanced knowledge of Adobe Creative Suite (Premiere, Photoshop, After Effects, Illustrator)
  • Must be willing to work in Atlanta GA. This is not a remote position.
  • Must have ability to work flexible hours when needed, including nights, weekends, and holidays.



TEGNA Inc. (NYSE: TGNA) is an innovative media company that serves the greater good of our communities. Across platforms, TEGNA tells empowering stories, conducts impactful investigations and delivers innovative marketing solutions. With 64 television stations in 51 U.S. markets, TEGNA is the largest owner of top 4 network affiliates in the top 25 markets among independent station groups, reaching approximately 39 percent of all television households nationwide. TEGNA also owns leading multicast networks True Crime Network and Quest. TEGNA Marketing Solutions (TMS) offers innovative solutions to help businesses reach consumers across television, digital and over-the-top (OTT) platforms, including Premion, TEGNA’s OTT advertising service. For more information, visit [ Link removed ] - URL blocked - click to apply.

TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.

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Job Snapshot

Employee Type



Atlanta, GA

Job Type

Media - Journalism - Newspaper

Date Posted


Job ID

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